A good use for comps at the LVH

Comps, or complimentaries, are the things casinos give their customers to keep them coming back -- meals, room nights, show tickets, etc. Casinos use a variety of systems for tracking play and awarding comps, but there has been a trend in recent years to award slot and video poker players with points that can be used for comps and, in many cases, cash back or free play.

The Las Vegas Hotel and Casino, until early this month the Las Vegas Hilton, has a system that's a little unusual. Slot and video poker players earn both comp dollars and points. Comp dollars can be used only for stuff such as meals and show tickets. Points can be used only for free play. This system replaced one a few months ago that awarded only comps, but those comps could be converted to cash. Now there's no way to get cash back from the LVH except by running free play through a machine and cashing out what's left.

In the case of my wife and myself, the comps have been accumulating faster than we can use them for food or entertainment. But we've figured out a way to monetize them -- not necessarily dollar for dollar, but in a way that should be very beneficial in the long run.

One of the reasons we've been regular players at the LVH is the casinos' regular schedule of tournaments. Typically each month there are tournaments with prize pools of $35,000 and $75,000. We are sometimes given free entries to the smaller tournaments and sometimes offered the chance to buy entries for $19 or $39 in comp dollars. Because these tournaments often pay at least $50 to everyone who participates, this is a positive-equity play. This is true even if each comp dollar is worth an actual dollar.

In our case, comp dollars are worth only a small fraction of their face value because we get dining coupons in our monthly mailers from the LVH (and many other casinos). The LVH's restaurants are excellent, but we just don't get many opportunities to use our comp dollars there. So this moth, for the first time, we decided to use $119 each in comp dollars to enter the LVH's $75,000 tournament, which we played in this weekend. I was told the tournament had about 300 entrants, which would make each contestant's equity $250, less the cost of entry. (Equity in a tournament or drawing is the average amount to be won by each participant, determined by dividing the total amount of prizes by the number of participants. If there's a cost of entry, that must be subtracted from the result.)

A couple of other things made this an attractive proposition. Each participant in the tournament was guaranteed $50 in free play, so it couldn't be a total loss. And play during the tournament weekend would give us extra entries in drawings. I don't know how much we won, but whether this was a good use of  our time didn't depend on that. Whether a tournament or drawing is worth taking part in must be determined in advance, before you can know how much you'll win. Making a good judgment requires having an idea of what your equity would be. It's often not possible to determine the exact amount because the number of contenstants isn't known or can't be determined. But if you have a rough idea you can determine whether this expectation is worth the time and effort involved. This time, you probably will win a lot more or less that your equity. But in the long run, that's about what you can expect to average in the tournaments and drawings you enter. So that's what you use each time to make a decision.